Most people drink
as part of social interaction, be it partying at a club or just hanging out
with friends. Unfortunately, being in a group setting usually leads people to
drink more than they would if they were alone. This may be because of the
effects alcohol has on skills. In many cases, being drunk, or even just a
little buzzed, can give the drinker more confidence and help them to shed
inhibitions. A study by Sayette and colleagues (Kirchner, Sayette, Cohn,
Moreland, and Levine, 2006; Sayette et al., 2012) tested this using elaborate
facial affective coding methods. The study found that to “consumption of actual
alcohol led to more coordinated social/affective facial displays (smiling) and
speech patterns in small groups of male strangers, than consumption of either
alcohol-placebo or a nonalcohol beverage.”
Researchers
at the University
of South Florida
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